The Complete Guide to Reddit Marketing (That Actually Works)
Key Takeaways This article will walk you through all the different ways you can “market” yourself on Reddit. You’ll learn why most marketing advice for Reddit is straight up trash and what you should be doing instead I don’t post about this often, but Reddit is one of my most solid channels for sourcing leads. […]
B2B SaaS SEO: The Ultimate Playbook for Getting More Leads and Increasing ARR
Key Takeaways This article will walk you through the different ways you can do SEO for a B2B SaaS. The goal of this article is to help you better understand what you should be focusing on and what the overall goal of SEO is, especially for SaaS companies. SEO is changing for SaaS. What used […]
GEO vs SEO: What It Is and Why It Matters
Key Takeaways This article takes a deep dive into the difference between SEO and GEO. You’ll come away knowing the overlap between LLMs and Google Search, how to optimize for GEO, and how SEO might change in the future due to LLMs. “How do I show up on AI overviews?” It’s a question that seems […]
When You Shouldn’t Do SEO: 6 Reasons Why SEO Might Not Be the Best Channel for You
Key Takeaways This article will walk you through a core SEO strategy built around pain point keywords—those that reveal a specific need or challenge. You’ll learn how to identify these terms so you can focus your mid-funnel content on people who feel a real urgency to solve a problem. That sense of urgency often translates […]
Google Search Console Audit: Ultimate Guide
Key Takeaways This article will be a full in depth look of how you can audit your Google Search Console property. This will include everything from auditing your performance data to reviewing your page indexing report. This is will be a deep dive article. Google Search Console is a handy audit tool that should be […]
Pain Point SEO: Finding Solid Topics That Can Drive Revenue
Key Takeaways This article will walk you through a core SEO strategy built around pain point keywords—those that reveal a specific need or challenge. You’ll learn how to identify these terms so you can focus your mid-funnel content on people who feel a real urgency to solve a problem. That sense of urgency often translates […]
The Most Common SEO Mistakes I See B2B SaaS Brands Make (And How to Avoid Them)
Key Takeaways This article will highlight some SEO mistakes I see SaaS companies commonly make. I’ve been working in SaaS for the past 4 years now, so these tend to be the most common. I’ve been doing SEO for SaaS for about 4+ years now. I’ve seen just about every mistake you can make. From […]
SaaS Keyword Research That Actually Converts: 12 Ways to Find High-Intent Keywords
Key Takeaways This article is going to be on keyword research, but really the majority of it will focus on using audience research for keyword research. This article will highlight all the different ways SaaS companies should handle keyword research. SaaS companies often miss the mark with their keyword research. They: Ignore what their audience […]
Branded vs. Non-Branded Traffic: Measuring the Difference in Google Search Console
Key Takeaways Most websites get up to 95% of their traffic from branded searches. This creates a misleading picture when measuring your SEO success. In this article, I’ll show you exactly how to separate branded from non-branded clicks in GSC. You’ll learn why focusing on total clicks is dangerous for accurate SEO reporting. And why […]
8 SaaS Startup SEO Agencies and Consultants That Actually Drive Revenue (Not Just Rankings) in 2025
Key Takeaways This guide breaks down SEO partners who actually get how startups grow. Teams built to drive results, not just rankings. You’ll find a mix of consultants and agencies, each with a clear focus on revenue growth specifically for startups. Most startup founders have been burned by SEO promises before. You invest precious runway […]