380 to 1.6K in 6 months With Just An SEO Audit

Case Study


This Business Analytics SaaS was a growing company with a clear vision of its product but no idea how to prioritize SEO.

Their main ICP were C-level executives who wanted a holistic view of their company’s performance.

This included:

  • Operations
  • Costs and spending
  • Personnel Metrics
  • Revenue & Income

They knew they wanted to grow their organic channel but didn’t know where to focus their attention best.

After coming to me for an audit, I helped put together a strategy that allowed them to go from 300 clicks to 1,500+ in only 6 months without any work involved on my side.


Increase in Demos


In Additional Traffic


Page 1 Rankings

The Problem

While having a great product, this team didn’t know how to execute SEO as a strategy.

At the time, they were barely ranking for anything outside of their brand name.

They knew it was a channel key to their growth but needed more guidance to see value from the channel.

That’s where I come in.

They asked if I could help them out with an SEO audit.

At the time, they weren’t in place to hire a full-time SEO consultant, but they wanted an audit to help guide them in the right direction.

The Solution

While I wasn’t involved directly in the execution, I helped lay out a full SEO audit that acted as their roadmap for SEO—focusing on their opportunities, strengths, weaknesses, and issues. 

Finding quick wins that we can go after, like:

  • Pages that dropped in traffic
  • Content that wasn’t ranking
  • Low-hanging fruit keywords
  • Dead content that needed to be improved

Along with content, technical, and off-page opportunities.

It was a full, comprehensive look at their website. Where they were currently and where they could be going.

It was a 20-page audit that looked at every aspect of their current SEO and gave action items for them to focus on. 

Even though I wasn’t involved with the direct execution of the work, I still reached out occasionally to answer their questions and make sure they were on track with the audit.

The Result

The results came fast. In 6 months, they were able to:

  • Increase traffic from 380 to 1,600
  • 100+ first-page rankings for high-intent keywords
  • 20+ demo requests per month
  • No paid advertising – all requests were inbound

This was all achieved with just an audit, too—a guideline and roadmap to keep their efforts consistent.

Get Started with Your Free SEO Audit Today!

My SEO audits are very detailed and even better, they’re free. Shoot me a message to schedule your first SEO audit or schedule a
time to meet with me.
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